2011 North American International Auto Show to Feature Full Floor, Ride and Drive and 30-Plus Worldwide Debuts - aftermarketNews

2011 North American International Auto Show to Feature Full Floor, Ride and Drive and 30-Plus Worldwide Debuts

As show opening draws near, attention turns to Detroit for global unveilings and news from an optimistic industry.

DETROIT — The North American International Auto Show (NAIAS) will open its doors in just a few short weeks with an anticipated 30 to 40 worldwide debuts from automotive manufacturers around the globe.

“We’re rapidly approaching Jan. 10 when the door of Cobo Center will once again open to the NAIAS and 2011 will be another banner year for media, industry and the public alike as they will be able to explore a packed show floor,” said Barron Meade, chairman, 2011 NAIAS. “We’re again bringing a wide array of exhibitors featuring the latest in environmental technologies for automotive and lifestyle into Michigan Hall with Smarter Living in Michigan sponsored by the Michigan Economic Development Corp. (MEDC) and DTE Energy, which will once again include the popular ride and drive element.”

NAIAS show organizers say the public and media will be treated to highly anticipated debuts from exhibitors such as Audi, BMW, Chrysler, GM, Mercedes-Benz, Toyota and Volkswagen, to name a few.

The NAIAS opens to the public on Jan. 15 and runs through Jan. 23. View the full schedule of events at naias.com.

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