VOXX International Corp., a manufacturer and distributor of automotive and consumer technologies for global markets, has appointed Edward Mas, president of VOXX Automotive, the business unit responsible for developing and distributing innovative solutions for many of the world’s largest automotive OEMs and to the automotive aftermarket.
“Ed is a seasoned industry veteran with a proven record of success in product development, manufacturing, financial management, operations and bringing out the best in people,” said Patrick Lavelle, president and CEO of VOXX International. “This well-deserved promotion reflects our faith in Ed to take VOXX Automotive to the next level in terms of innovation, market leadership and overall business performance. It also serves as a clear signal to the automotive market and our customers, of our heightened commitment to deliver brand-enhancing products and systems.”
Headquartered in Orlando, Florida, VOXX Automotive is the combination of the automotive OEM assets of Invision Automotive Systems Inc. and Code Systems Inc., as well as VOXX Electronics Corp., along with certain assets of VOXX International.
Mas has worked in the automotive arena for two decades and has enjoyed a 30-year career, including four years at VOXX Automotive as executive vice president, 11 years with Invision Automotive Systems and 16 years at Panasonic Automotive Systems. While with Panasonic, he served as head of manufacturing where, among other successes, he improved production efficiency and quality, and boosted performance of a complex, global supply chain.
“It is with honor and humility that I assume the full leadership of VOXX Automotive,” said Mas. “I look forward to drawing on my 20 years of experience across the spectrum of automotive electronics in product, quality, financial, operational and supply chain management to advance VOXX Automotive to preferred OEM status and a greater share of the auto aftermarket.
“In my view, I would not be getting this promotion were it not for the truly great leadership team working with me. They are solid pros with broad and deep automotive experience, including Tier 1 OEMs, able to effectively pursue emerging markets and create disruptive technologies.”
One of Mas’ first tasks in his new role will be to discover and design operational and sales synergies to drive growth and enhance efficiencies throughout VOXX Automotive operations. Along with its top position in rear seat infotainment, the company is a leader in remote start products, wireless entry systems and other advanced products. Mas added, “I look forward to identifying and maximizing opportunities in areas like electric vehicles and autonomous cars, to name just two, that can come about through collaboration between our OEM and aftermarket teams.”
Mas will continue to be based at VOXX International’s Orlando, Florida, headquarters and will report to Pat Lavelle, director, president and CEO, VOXX International Corp.
