GENEVA, IL — Content management systems provider Vertical Development, Inc. (VDI) has joined forces with aftermarket consulting firm Wade&Partners to offer an expanded range of services. Through this new partnership, VDI can provide customers with brand development, research, recruiting, product development, customer relationship management and other management and marketing services.
“It is a very synergistic relationship,” said VDI Vice President Ron Garand. “From the start, we’ve specialized in offering content management systems that help clients enhance their competitive advantage. Wade&Partners has the same objective. What’s more, their services are provided by industry experts who each have more than 25 years of aftermarket experience. We can now make these services available to our customers through a single source,” he added.
VDI recently worked with Wade&Partners and their client, Grote Industries, to successfully develop a product management tool to help their sales force and distributors better manage their inventory and synchronize catalog information. “The speed and efficiency we were able to provide for Grote in their catalog redesign shows the power of this combination,” said Bill Wade, managing partner, Wade&Partners.
VDI recently introduced its e-WebCatalog system; a program that allows companies to upload AAIA formatted catalogs onto the Internet, quickly and cost-effectively.
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