TIA and GE Extend 20-Year Credit Partnership - aftermarketNews

TIA and GE Extend 20-Year Credit Partnership

The Tire Industry Association (TIA) and GE Retail Sales Finance have extended their 20-year private label credit partnership that enables TIA members to offer extended financing to their customers through the CarCareONE credit card network. The program was launched in 1984. The CarCareONE program provides extended financing terms from 30 days to one year, emergency roadside assistance for one year and electronic processing that enables dealers to obtain rapid credit decisions while the customer waits in the store.

BOWIE, MD and DAYTON, OH — The Tire Industry Association (TIA) and GE Retail Sales Finance have extended their 20-year private label credit partnership that enables TIA members to offer extended financing to their customers through the CarCareONE credit card network. The program was launched in 1984.

The CarCareONE program provides extended financing terms from 30 days to one year, emergency roadside assistance for one year and electronic processing that enables dealers to obtain rapid credit decisions while the customer waits in the store. Cardholders can also use their CarCareONE card for gasoline purchases at participating Exxon and Mobil stations across the country.

“Our relationship with TIA is particularly special because it was our first national private label credit program,” stated Glenn Marino, president and general manager, GE Retail Sales Finance, a unit of GE Consumer Finance. “Over the past 20 years together, we have grown the CarCareONE network to more than 11,000 dealers, 1.3 million cardholders and over 60 affiliate association and manufacturer programs. We have learned a lot about the needs of the automotive aftermarket industry from TIA, and we are excited at the opportunity to continue our partnership with an industry leader like the Tire Industry Association.”

In addition to being able to offer extended financing, the CarCareONE program also helps TIA members save on transaction costs, Marino added.

“The CarCareONE program, initially called Money Express, has been one of our most popular membership benefits,” said Roy Littlefield, executive vice president of TIA. “Our organization recognized that our members needed to be able to offer instant, convenient credit to customers in order to be competitive with large national chains in our industry. GE and our board of directors have worked closely throughout the years to insure that we serve our members, and this multi-year contract extension reflects our belief that the CarCareONE program will continue to meet their needs in the future.”

For more information about TIA, visit: www.tireindustry.org.

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