The Pulse: How Technicians Source Motor Oil - aftermarketNews

The Pulse: How Technicians Source Motor Oil

Each week, The Pulse provides insight into the buying, sourcing and brand-loyalty habits of counter professionals and professional technicians. This week, we look at technicians' sourcing habits for Motor Oil.

As one of the most common products needed in the repair shop, it’s no surprise that nearly 90 percent of shops keep motor oil in stock. Motor oil is used in 47.5 jobs at repair shops per month, on average.

Jobbers and WDs are nearly neck and neck as the primary source for motor oil, at 39 percent and 31 percent, respectively. Using a brand they trust is critical, and technicians are increasingly looking for recommendations on motor oil, yet fast delivery (40 percent) remains the top reason that shops rely on their first call.

These and other statistics can be found in the Professional Automotive Repair Technician Survey (P.A.R.T.S.), produced annually by Counterman magazine. Eight years ago, Counterman began surveying repair shops annually to determine when, how and why they source specific automotive parts and products. The resulting data, published every Fall, offers perspective on how sourcing and brand-loyalty trends have changed.

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