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The Automotive and Smart Mobility Landscape in the Netherlands

Bram Hendrix, program manager, Smart Mobility & Internationalization at RAI Automotive Industry NL, shares his insights.

Advertisement’s latest Audio Interview “The Automotive and Smart Mobility Landscape in the Netherlands” features Bram Hendrix. Hendrix is program manager, Smart Mobility & Internationalization at RAI Automotive Industry NL, the Dutch cluster organization of the automotive industry, mobility sector and automotive education sector with about 190 members. The members work on the big societal challenges towards the three zero’s: accidents, congestion and emission. The four areas of expertise of the Dutch Automotive industry are smart & green mobility, manufacturing and materials.


In the 9-minute Audio Interview, Hendrix discusses these questions:

  • The Netherlands automotive industry is not that well-known. What do we need to know about the industry?
  • In Roland Berger’s Automotive Disruption Radar, The Netherlands is ranked No. 1. Please explain why.
  • The investments and activities in Smart & Green Mobility are big. Why?
  • How does the future of the Dutch Automotive and mobility landscape look like?
  • Why should others work with the Dutch?

Click here to listen to the audio interview.

About Bram Hendrix

Before joining RAI Automotive Industry NL Hendrix was policy advisor Smart Mobility for the Eindhoven City Region and the Province of North Brabant from 2007-2015. He was responsible for several complex (C)-ITS projects and Smart Mobility Programs where his focus was on car-to-car communication and car-to-infrastructure communication.


At RAI Automotive Industry NL Bram is as Program Manager responsible for the Smart Mobility program and the overall Internationalization Strategy. Bram has a lot of experience with international collaboration and the organization of different events like fairs, trade & innovation missions and bilateral collaboration. The focus of these activities is on France, the United States of America and Germany.

For the past 16 years, Hendrix has also been active as a city council member in his municipality (Horst aan de Maas). He got his Master of Political Science (MSc) at the Radboud University in Nijmegen (Netherlands).

About is the leading business intelligence source for the worldwide automotive industry, connecting OEMs, OE suppliers, aftermarket and automotive technology companies with the resources to effectively do business internationally.


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Our flagship Audio Interview series and eJournal newsletters address important business and operational challenges for industry professionals. Published weekly and syndicated through leading industry media partners, our content has a distribution audience of over 1 million automotive professionals worldwide.  The Interviews are syndicated through WardsAuto (US), aftermarketNews (US), ETAuto (The Economic Times of India), TU Automotive (UK), MEXICONOW, BORDERNOW, and HORSEPOWER (Mexico).



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