TRICO Honored With General Motors’ Silver Supplier Award
The award comes from the GM Customer Care and Aftersales division, recognizing TRICO for outstanding on-time shipping performance in 2017. GM only honors partners that consistently perform above expectations and contribute to making great vehicles.
TRICO Video Series, ‘Defensive Driving 101,’ Receives Industry Recognition After Successful Social Media Campaign
Wrapping up this month, the program was recognized as the best business-to-consumer social media campaign at this year’s Automotive Communications Awards presented by Women in Auto Care.
Trico Products Corp. Celebrates 100 Years Of Wiper Blade Innovation
In addition to opening several facilities throughout North America, the company has spent the past century expanding globally, opening divisions in the United Kingdom, Australia, Argentina, Brazil, Mexico and China.
TRICO Wiper Products Releases Video: ‘The Worst Defensive Driving Class’
The video puts an interactive spin on the “dreaded” defensive driving class. Viewers watch an overly eager instructor put unwilling students through a series of absurd driving simulations involving a pudding truck, blindfolded obstacle courses and ridiculous role playing.
Top Marketing Exec Joins Trico/Carter Team
Kevin O’Dowd has more than 10 years of experience in the automotive aftermarket, managing a variety of top tier brands at MANN+HUMMEL and Federal-Mogul, as well as an earlier highly successful stint at Trico Products.
TRICO Expands TRICO Exact Fit Wiper Blade Lineup
Trico says these recent additions to the Exact Fit wiper blade line adds coverage for approximately 5.2 million vehicles on the road today, equipped with rear integral and beam wiper blades.
TRICO Encourages Drivers To ‘Change Your Clocks, Change Your Blades’
The campaign emphasizes seasonal wiper blade replacement as a key checklist item in overall preventative vehicle maintenance.
