The Alliance Archives - aftermarketNews
MiX to Host Brewing Brilliance Webinar with Industry GOATS

The webinar in support of the University of the Aftermarket Foundation and its Coffee Club will be Sept. 29 at 11 a.m.

Mix Brewing Brilliance UAF Coffee Club
The Alliance Names BBB Returning ‘Channel Partner of the Year’

Many other channel partner awards were given during a special banquet at the recent Alliance Winter Shareholder Meeting.

Auto Value And Bumper To Bumper Go ‘Full Throttle’ At Bondurant With 50 Road Warrior Weekend Guests

The grand-prize winners received an entry into the sweepstakes with each $150 order of products from a select group of sponsors. There were more than 120,000 entries during the promotional period.

Auto Value And Bumper To Bumper Announce A New Technician Of The Year Program

Technicians who qualify will be sent to the Bob Bondurant School of High Performance Driving in Phoenix for two full throttle days of driving and live training. On site, technician finalists will be tested to determine the 2018 Auto Value Technician of the Year and the 2018 Bumper to Bumper Technician of the Year.

Aftermarket Auto Parts Alliance Announces MyPlace4Parts ‘Give ‘Em Hellcat’ Sweepstakes Winner

The grand prize – a 2015 Dodge Hellcat Challenger and a check for $18,000 – was awarded to Andrew Langello, co-owner of Treasure Coast Automotive in Vero Beach, Florida.

The Alliance Turns Up The Summer Heat With The Perfect Stop Powersports Summer Giveaway

Six lucky professional technicians will win the powersports vehicle of their choice. In addition, the Alliance is giving away 150 Visa gift cards, totaling $25,000.

Auto Value And Bumper To Bumper Honor Veterans At Pearl Harbor During Great Hawaiian Getaway Promotion

The group of 100 guests took a private tour of the USS Arizona Memorial and enjoyed an exclusive lunch on the fantail of the great American battleship, the USS Missouri.