EXECUTIVE INTERVIEW: A New Name, A New Era For One Of The Industry’s Top Associations
Earlier this month, Kathleen Schmatz, president and CEO, and Rich White, senior vice president, respectively, of the Automotive Aftermarket Industry Association, kicked off a media tour to educate aftermarket industry trade media and other constituents on a major rebranding for the association. They recently visited Babcox Media’s corporate offices to talk to editors and publishers about this exciting change.
