Mickey Thompson Brings Back Fall Rewards Program
The offer is valid on Mickey Thompson’s most-popular light truck and Jeep tires, including the Deegan 38 series, Baja MTZp3, Baja ATZp3 and Baja Claw tires.
Yokohama Tire Partners With Spartan To Power New Tire Promotion
Consumers who buy four Yokohama tires from now through Sept. 30 will receive a free Spartan race entry.
Mickey Thompson Marketing Alliance Announces Winner In Biggest Power Promotion To Date
MTMA members received one entry for every 50 Mickey Thompson or Dick Cepek tires purchased and two entries for every 25 Mickey Thompson or Dick Cepek wheels purchased between Jan. 1 and March 31.
Tenneco Encourages Shops To ‘Show Your Monroe’ During New Social Media Sweepstakes
This new program builds on Tenneco’s new “If It Doesn’t Say Monroe” ad campaign by thanking customers for choosing Monroe.
Babcox Media Promotes Josh Cable To Editor Of Counterman Magazine
Cable previously served as senior editor of both Counterman and BodyShop Business.
Original One Parts Announces New E-Catalog Store
To kick off the new store feature, Original One Parts is including a pre-summer sales event offering free YETI coolers to qualifying participants.
Akebono Launches ‘Brake Into The Action’ Spring Promotion
The Akebono “Brake into the Action” promotion offers technicians in the U.S., Canada and Latin America $2.50 for each documented kit of Akebono pads installed. In addition, participants in the U.S. and Canada can enter to win one of 10 top prizes, valued up to $10,000 each.
GEARWRENCH Announces ‘Win A Camaro Challenge’ National Promotion
Win A Camaro Challenge competitions will be held across the U.S. starting in April with finalists competing in Las Vegas at a September 2018 NASCAR race.
WATCH: 2018 Kicks Off With Executive Appointments And Promotions Throughout The Aftermarket
This week we take a look at several promotions and new board appointments at some of the industry’s leading trade associations, along with new executive appointments at Lumileds, Yokohama, Repairify and The NPD Group.
Rockville, Maryland, Technician Wins Grand Prize Of Petty’s Garage Custom-Built Ford Mustang in MAHLE ‘Drive With the Original’ Promotion
The four finalists each received a trip to Las Vegas to participate in the special grand-prize ceremony held at the MAHLE Aftermarket booth on the opening day of AAPEX 2017.
Gentex Corp. Announces Officer Promotion
Steve Downing was previously the company’s senior vice president, chief financial officer and treasurer.
Goodyear Appoints Christopher Helsel As Chief Technology Officer
Helsel, 52, joined Goodyear in 1996 and spent the early years of his career working in a series of roles of increasing responsibility in computer modeling, tire design and technology for consumer, commercial and racing tires.
