LIQUI MOLY Enters Formula 1
The German oil and additive specialist is investing millions in the racing series in order to boost its sales.
E3 Announces Multi-Year Expanded Partnership With Don Schumacher Racing
The renewal, a three-year agreement, includes an elevated level of branding as well as a deeper product relationship. All DSR teams will be running on DiamondFIRE racing spark plugs as well as the company’s new DiamondFIRE Racing Spark Plug Wires, a low Ohm wire specially designed for nitro and pro mod racing applications.
General Tire To Serve As Exclusive Tire Supplier For NASCAR’s K&N Pro Series, Pinty’s Series And PEAK Mexico Series
A separate six-year deal was announced last month with the NASCAR Whelen Euro Series making this the first exclusive supplier partnership encompassing NASCAR’s three international series.
Permatex Returns To NASCAR With Sponsorship Of StarCom Racing In 2019 Daytona 500
An early pioneer in motorsports, Permatex is credited as one of NASCAR’s first corporate sponsors.
2019 Dayco Motorsport Program Off To A Fast Start At The Bathurst 12 Hour
Dayco Ambassador David Russell, together with long-term GT racing partner Roger Lago and Supercar racer Todd Hazelwood, have started the 2019 Australian motor racing season off with an impressive top 10 finish in the 2019 LIQUI MOLY Bathurst 12 Hour.
Dodge//SRT, Mopar Add NHRA National Event Title Sponsorships At Houston, Las Vegas Races
Brands partner with Pennzoil to double NHRA sponsorship reach to four events in 2019.
DENSO Named Marketing Sponsor Of John Force Racing
The DENSO logo will be featured on all John Force Racing hot rods throughout the 2019 Mello Yello season. The series kicks off Feb. 7-10 with the Lucas Oil NHRA Winternationals at the Auto Club Raceway at Pomona in Pomona, California, the first of 24-weekend races that make up the nine-month season.
Mickey Thompson Returns As NHRA Major Event Sponsor For 2019
The company will continue its role as a contingency sponsor for all NHRA Sportsman racing classes, as well as Pro Mod and Pro Stock Motorcycle. The company also is the title sponsor of the Mickey Thompson Tires Top Fuel Harley Drag Racing Series.
Hankook Tire Goes Full Speed Ahead For Women In Motorsports With A New Racing Series
More than 100 female drivers from 30 countries applied for a seat in one of the 270-PS Tatuus T-318 Formula 3 cars, with 60 women moving on to the qualifying round. The final decision as to who would occupy the 18 coveted starting places was made by a jury of experts, including former Formula 1 driver David Coulthard.
BorgWarner Presents BorgWarner Championship Trophies To 2018 Indianapolis 500 Winners Will Power And Roger Penske
Power’s 2018 win marks the 17th BorgWarner Championship Team Owner’s Trophy for Team Penske owner Roger Penske, furthering his record-setting Indianapolis 500 win total. Power also is the first Australian driver to receive a Baby Borg.
Houston Raceway Park ‘Making The Switch’ To Pennzoil
The agreement with Pennzoil includes naming rights, designation as the Official Lubricant of Houston Raceway Park powered by Pennzoil, logo placement on numerous buildings throughout the facility – including the left-lane scoreboard and the VIP Tower Suites – as well as all of the high-traffic areas within the pits.
Melling Performance Extends Partnership With Elite Motorsports And Erica Enders Through 2019
The 2019 NHRA MelloYello Drag Racing Season will mark the third season of the partnership between Elite Motorsports and Melling Performance.
