Busch Light Announces NASCAR ‘Accelerate Her’ Program
An Accelerate Her partnership with Busch Light includes direct sponsorship fees, brand social-media support, media value and awareness through owned assets and additional media training and earned public relations.
IMSA Acquires Historic Sportscar Racing
Asset purchase adds Historic Racing into IMSA portfolio.
Pirelli Shares ‘3 Pillars’ of its 2022 Motorsports Season
The tiremaker says it will focus on technology, sustainability and young drivers.
LIQUI MOLY Named Exclusive Lubricant Partner for MXGP Series
LIQUI MOLY offers more than 100 products for motorcycles, including some developments specifically for the off-road sector.
Brembo Confirms Its Leader Status In Motorsports
The company says it won more than 62 world titles in 2021, a success earned in more than 45 years at the highest level of motorsport.
Full-Synthetic Racing Power Steering Fluid From Champion Oil
The company says it reduces temperatures and delivers consistent steering response in competition applications.
Federated Honors First Responders In Memorable Race Weekend
Martin Truex Jr. won the race in front of an enthusiastic Richmond crowd and a nationwide TV audience on NBC Sports Network.
NRS-Supported Tesla Racing Team Sets Records At Mt. Washington
On Aug. 15, Blake Fuller became the first “stock electric” winner in the history of “Climb to the Clouds.”
BorgWarner’s $380K Rolling Indy 500 Jackpot Up For Grabs
Helio Castroneves is the only driver to have ever won this jackpot in 2002.
Berlin Raceway Wins ‘Advance My Track Challenge’
Michigan track clinches win over five other NASCAR racetracks by way of fan vote in Advance Auto Parts community-based program.
‘Motorsport Next’ Innovation & Tech Transfer Global Forum
ANFIA-Motorsport and Autopromotec to host digital motorsport event on June 30.
Champion Oil Announces 2021 Racing Contingency Program
The expanded program supports race teams from dirt track to pavement, to gas, diesel, circle track and drag racing.
