Permatex Kicks Off 2021 NASCAR Season
Permatex is sponsoring Quin Houff and the #00 StarCom Camaro at Talladega and New Hampshire.
Armor All Partners With Red Bull Racing Honda
Deal designed to expand brand awareness and grow consumer engagement internationally.
MaXpeedingRods Makes $5M Motorsports Investment
Established in 2006, MaXpeedingRods has been providing performance parts and aftermarket replacements worldwide.
Pennzoil Named Official Motor Oil And Lubricant Of INDYCAR
The expansive agreement also includes Pennzoil becoming the sponsor of the Pennzoil Technical Inspection area at all 17 NTT INDYCAR SERIES events this season.
XPEL Grows INDYCAR Presence With Team Penske Partnership
Expanded activation in 2021 includes three-race primary sponsorship of No. 2 Chevy driven by two-time series champ Josef Newgarden.
Armor All Names Jenson Button 1st Global Brand Ambassador
This partnership with the Formula 1 racing legend is part of a broader international marketing effort.
Valvoline Launches New Premium Full Synthetic Motor Oil
To celebrate this launch, Valvoline eSports partner, Kligerman Sport, will feature special paint schemes in upcoming races.
D-A Lubricant Partners With NHRA Top Fuel Driver Joe Morrison
The Leverich Racing Top Fuel Dragster team’s engine will be lubricated by U.S.-made PennGrade 1 High-Performance Oil.
Dayco Heats Up Drag Racing Scene With Team Sponsorships
Company also testing new 8mm blower belt technology.
PFC Brakes Partners With Superstar Racing Experience
Every car in the field will be equipped with PFC’s ZERO DRAG calipers, V3 ZERO FAILURES disc, CarbonMetallic brake pads and RH665 Brake Fluid.
Dayco Sponsors Canadian Snowcross Racing Series
The company has been named the official belt of the Canadian Snowcross Racing Association.
LIQUI MOLY To Be Presenting Sponsor Of Tuner Battlegrounds
The company will be the presenting sponsor of the 9th Annual Tuner Battlegrounds, online and at events across North America.
