Lucas will be responsible for providing oversight of company policies, procedures, campaigns and growth initiatives.
Forrest Lucas is recognized for his contributions to the automotive industry and sports.
The U.S. manufacturer of oil, additives and lubricants announces the addition of smart packaging on all product labels.
Cameron will provide advice on current and future products, business processes and legal and regulatory compliance.
Prior to this promotion, Kevin Asbell served as general counsel and chief legal adviser for Lucas Oil.
Lucas Oil eSports will utilize the popular iRacing platform, which many racers currently use to hone their skills.
Lucas Oil products’ newly released FL-0 Low Viscosity Synthetic Racing Engine Oil was selected as a winning entry for the trade show’s Global Media Award.
Like other products in the Lucas Oil lineup, these two new items went through intense development over the course of several years, the company says.
The fundraiser takes place on the National Day of Giving (Dec. 3), and is centered around encouraging people to give back to important issues that better one’s local community.
Founded in Corona, California, in 1989, the company was a manifestation of the desire of its founder, Forrest Lucas, to find a way to keep the engine of his big rig running smoothly over long-haul truck drives in sweltering temperatures on highways across Arizona and the American southwest.
An Indiana native, Conrad brings 15 years of Lucas Oil knowledge and experience into his new role, having joined the company in 2004 as a production line worker.
The Lucas Oil Pro Pulling League is a national series with a Champions Tour that visits North Carolina, Tennessee, Michigan, Ohio, South Carolina, Wisconsin, Indiana, Missouri, Illinois, Pennsylvania and New York. It also runs Silver Series, Western Series and Midwest Region competitions.