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SureWerx Appoints Christian Wiltrout Global COO

Wiltrout previously held the position of president, SureWerx USA.

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SureWerx, a manufacturer of safety products, tools and equipment, announced recently the appointment of Christian Wiltrout as global chief operating officer, effective immediately. Wiltrout previously held the position of president, SureWerx USA.

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“As our company continues to undergo significant transformation, there is no better person to lead all aspects of SureWerx’s commercial activities, into our next stage of business legacy, than Christian Wiltrout,” said Chris Baby, CEO, SureWerx. “Christian is a proven leader who has inspired confidence in all the stakeholders at SureWerx, by completely building out the USA business and moving our company to an entirely new level of sophistication and growth. Christian has brought a level of executive strategic depth and experience to SureWerx that we absolutely need to continue to build out a global platform enabling innovative safety and productivity solutions for people around the world.”

Since joining the company in 2019, Christian has quickly and effectively integrated SureWerx’s last three acquisitions, driving increased market penetration, new channel developments and new product innovation, while increasing our executive leadership and bench strength in bringing on board several seasoned executives, and positioning the company as a global leader in safety and productivity solutions.

“SureWerx has made significant advances in the industrial, construction, infrastructure, automotive aftermarket, health care and retail segments to bring safety products, tools, equipment and solutions to people in North America and around the globe. I am honored to lead our commercial teams into the future,” said Wiltrout. “I am very confident about the opportunities ahead and I will work with our skilled team of SureWerx employees to continue our significant momentum, while at the same time pursuing complementary acquisitions that augment our growth.”

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