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Spectra Premium Enhances Its European Website With Marketing Section And Universal Product Search

Spectra Premium’s new online marketing interface allows users to download flyers, brochures, press releases and upcoming new number announcements in the available language of their choosing.

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Spectra Premium Industries, continuing its commitment to develop and engage the European, African and Middle East market, has expanded its European website with the addition of a new marketing section and a universal products listing in the electronic catalog this month.

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Spectra Premium’s new online marketing interface supports five languages – English, French, Spanish, German and Italian – and allows users to download flyers, brochures, press releases and upcoming new number announcements in the available language of their choosing. An additional web page also provides Spectra Premium’s graphic charter and product images.

A new universal product listing is now available in the e-catalog, comprising universal fit automotive parts for cooling, air conditioning, fuel delivery and engine management systems.

“In response to the strong engagement with our European website and e-catalog, we sought to enhance the available online resources to continue supporting our EMEA clientele,” said Matt Verger, vice president of business development, U.S. and Europe at Spectra Premium. “We are committed to provide our clients with the best support possible and continue growth in this important market.”

Spectra Premium also has confirmed its “TecAlliance Certified Data Supplier” status with an A-level supplier ranking. In January of this year, the company was successfully awarded this seal of quality and has since applied and maintained rigorous quality control to help its European customer base with data accuracy for parts and vehicles throughout varying levels of the supply chain.

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