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CRP Automotive Launches New Video Series For Professional Technicians

The video series “Inside The Brands with CRP” is designed to help keep professional technicians informed and up to date with the latest tips, techniques and product developments.

CRP Automotive Launches ‘Choose Rein And Cash In Big’ Promotion

This new Rein Automotive incentive program rewards technicians with gifts and prizes for Rein purchases.

CRP Automotive Introduces Pentosin CVT1 Multi-Purpose Transmission Fluid

CRP says Pentosin CVT1 enables high wear resistance and ideal friction performance for CVT chains and belts.

CRP Automotive Names Paul Swyter As Rein Automotive Brand Manager

Swyter will be responsible for all activities related to the Rein Automotive brand, including new product development, sustained brand growth and new marketing strategies.

CRP Automotive Launches New Mobile App For Easy Parts Lookup

Free mobile catalog makes parts lookup fast and easy on all devices, company says.

CRP Automotive Names Ryan Stuver As Regional Sales Manager, Northeast

CRANBURY, N.J. – CRP Automotive has named Ryan Stuver as its new regional sale manager – Northeast. In this role, Stuver will be responsible for all sales activities in the Northeast and Midwest U.S., including servicing major accounts, developing customer relations, formulating account plans to meet objectives and working with customer service during the sales

CRP Automotive Launches ContiTech Replacement Belts For Vehicle Stop/Start Systems

The new belts, ContiTech SILENT GRIP and ContiTech TOUGH GRIP, were originally developed by ContiTech to solve specific problems on major OE applications. The aftermarket replacement belts are made by ContiTech to the same OE specifications and are now available from the CRP Automotive NAFTA distribution system.

CRP Automotive Launches Complete Brand Awareness Campaign For Its Rein Automotive Program

Multifaceted marketing and sales campaign targets all levels of import parts distribution.