Rolls-Royce Challenges Young Minds To Design Their Own Luxury Car

Rolls-Royce Launches Young Designer Competition

One UK entrant and their best friend to be driven to school in a chauffeured Rolls-Royce.

Rolls-Royce Motor Cars is a brand that encourages the pursuit of dreams, and now a new generation of aspiring designers are being encouraged to bring their automotive dreams to life through a special “Young Designer Competition.” Launched to provide parents and children with a welcome distraction during the worldwide coronavirus outbreak, Rolls-Royce is calling on aspiring designers up to the age of 16 to design their dream Rolls-Royce of the future. 

The competition enables designers of the future to let their imaginations and creativity run free, even while they remain bound to their homes. Aspiring designers entering the challenge can now draw on their own creativity and desires to imagine the design of their very own super-luxury car.

The new competition is an extension of that which is run each year at the Rolls-Royce employees’ Family Day Celebration, held at the Home of Rolls-Royce in Goodwood, England. This eagerly anticipated activity delights creative young minds, as well as proud parents and grandparents. Rolls-Royce is opening up the competition to a worldwide audience to: stimulate design talent; inspire greatness; and provide a welcome distraction from self-isolation and social-distancing measures being adopted by many countries around the globe.

The marque’s Design team will judge all entries and select an overall winner, who will receive a rendered illustration of their design – a true once-in-a-lifetime, money-can’t-buy prize – as well as a chauffeur-driven journey in a Rolls-Royce Phantom for their first day back to school, with their best friend. Runners-up will receive a hand-signed certificate from Torsten Müller-Ötvös, the CEO of Rolls-Royce Motor Cars.

Two additional prizes will be awarded to one lucky UK entrant: Travel to school in style in a chauffeur-driven Rolls-Royce once the UK’s own Coronavirus countermeasures draw to an end, and a new Greenpower electric car kit will be donated to the recipients’ school, thereby enabling participation in the Greenpower Challenge – the UK’s number-one motorsport competition for schools across Britain.

Young designers can share their innovative designs for a future Rolls-Royce at: rolls-royceyoungdesignercompetition.com.

You May Also Like

Prospects for the Brazilian & South American Auto Industry

Julian Semple, consultant and manager of CARCON Automotive in Brazil, discusses 2022 results and prospects for 2023.

GlobalAutoIndustry.com’s latest Audio Interview “The Brazil and South American Automotive Industry: 2022 Results and Prospects for 2023” features Julian G. Semple, a consultant and manager at Brazil-based CARCON Automotive, and overall Brazilian automotive industry expert.

In this 8-minute audio interview, Semple discusses these questions:

How did the Brazilian automotive industry perform in 2022 regarding production and sales, and how did they compare against pre-pandemic figures?

NEXUS Automotive International Creates Ecommerce Business Unit

Robbie Stevens named head of Ecommerce Business Unit.

Dana Earns ‘Top Employer 2023’ Award in 12 Countries

The parts supplier has been recognized for exceptional people practices and employee engagement.

Faurecia Completes Refinancing of HELLA Acquisition

The acquisition was entirely refinanced through pricing an additional €250 million of sustainability-linked senior notes.

ASOPARTES to Exhibit at AutoAméricas Congress and Expo 2023

It is the first show of its kind representing the aftermarket in South Florida, the Caribbean and Latin America.

Other Posts

TEMOT Strengthens Cooperation in European Aftermarket

IAPONIKI SA in Greece joins forces with Danish and German businesses in the TEMOT Purchasing Community.

NEXEN TIRE and DCB Unveil 3 Types of Future Concept Tires

Nexen continues to discover and develop innovative ideas through industry-academic collaborations.

Identifying and Qualifying Suppliers in Mexico

Mark Plum and Bernd Schmitt, Sr. with East West Associates explore what’s changed.

Autel Exhibits at Auto Expo 2023

The company recently exhibited at India’s largest biennial automobile exhibition, held Jan. 12-15 in New Delhi.