LAS VEGAS – Randy MacLean, founder of Waypoint Analytics, will be a featured presenter at Heavy Duty Aftermarket Week (HDAW) 2015, scheduled for Jan. 26-29, 2015, at The Mirage in Las Vegas.
 
MacLean’s presentation, "Elevating Sales Systems Using Analytics & CRM," will focus on three major topics:
 
* Why companies are actually making more money than they realize;
* A simple P&L change you can make that may open broad new insights into how to drive profits; and
* Little-known strategies that can substantially increase your bottom line without requiring sales volume increases.
 
MacLean is the founder of WayPoint Analytics, the inventor of Quantum Costing, and the creator of the WayPoint system. His company provides analytical and advisory services to companies that are profit-leaders in distribution. MacLean is a best-selling author, a popular speaker, has founded more than a dozen companies and two business conferences, and has received numerous corporate and industry awards.
 
Visit www.hdaw.org for program, registration and exhibit space reservation information.