Quadratec Inc., the world’s largest independent retailer of Jeep parts and accessories today announced its Digital Marketing Manager, Sean McComsey, was recently named to the Specialty Equipment Market Association’s Top “35 Under 35” list.
This honor recognizes and highlights up-and-coming superstars in the automotive aftermarket industry who are age 35 and younger. Each year, hundreds of industry trendsetters and game-changers are nominated for the prestigious honor — but only 35 make the cut. McComsey leads Quadratec’s digital marketing team and helped pivot its digital strategy to increase sales, reach new customers and expand direct-to-customer sales.
“It’s very flattering and exciting to be recognized with this award and to be included with so many great people,” McComsey said. “Creating a successful digital strategy can be a challenge in a crowded marketplace, and thanks to amazing support from the top on down, I feel we’ve done a great job with that task.”
An 11-year Quadratec employee, McComsey’s efforts have helped grow Quadratec’s social media presence substantially, with more than 400,000 Facebook likes, 105,000 YouTube subscribers and nearly 90,000 followers on Instagram. McComsey’s “up, down, and across the organization” management style has played a major role in helping transform Quadratec from a catalog retailer to the leader in online Jeep parts and accessories.
“Sean has been a pillar of the Quadratec organization,” said Quadratec Chief Marketing Officer Ralph Mondeaux. “Under his direction, our digital marketing efforts have been very successful, as we’ve seen increased sales, market share and reached all new customers.”