Plasman Group Announces Global Rebrand

Plasman Group Announces Global Rebrand

A-Brite Plating, A.P. Plasman, Build-A-Mold, Plastal and Thermotech will now be united under one global brand name.

Plasman Group has announced it will now be known solely as Plasman in the automotive, consumer and medical markets. With a rich history dating back more than 40 years, the change reflects the company’s growth from a two-person tool shop into a global industry leader. Plasman is a key supplier of exterior trim, bumpers/fascia, interior systems and sub-components for major OEM automotive brands, and is a significant player in the consumer goods market specializing in precision molding. Recently, the company further diversified into the medical device and biotech industry.

Prior division names, including A-Brite Plating, A.P. Plasman, Build-A-Mold, Plastal and Thermotech, will now be united under one global brand name.

It marks an exciting milestone for the company, as Plasman CEO David Wiskel explains. “It is not only about the name change, but an opportunity to reflect on everything our history has afforded us and everything we aspire to become. In the 16 plus years I have been CEO, Plasman hasn’t stopped growing. It is an exciting time for me personally, our entire team, and each of the customers we serve.”

Plasman recently introduced Omniluxe to its list of product offerings, dedicating a new factory in Gothenburg, Sweden, to its mass production for automakers. Omniluxe is a chrome alternative that meets the strictest environmental guidelines. Its flexibility gives designers the freedom to craft complex shapes. With endless gloss options and extensive color-matching possibilities, Omniluxe is durable and environmentally friendly without compromising beauty. It can also reduce noise, vibration and harshness in a variety of applications.

Environmentally friendly products like Omniluxe are a key part of Plasman’s commitment to sustainability. Through customer, supplier and team member partnerships, they’ve created a blueprint for collectively working toward a better, more sustainable future for all.

“We carefully evaluate how we work and see the future,” explained Wiskel. “We embrace sustainability challenges as opportunities to innovate and continuously improve our product design.”

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