GRANDVIEW, Mo. – Peterson Manufacturing has announced a new strategic alliance with Dorian Drake International to represent the company in specific international markets. The partnership is designed to expand Peterson’s worldwide presence in regions where Peterson does not currently have an international sales partner.
Peterson products have been sold internationally for more than six decades; however, the company says it identified promising opportunities in certain foreign markets where they have traditionally not had a defined representative in the field.
“We already have strong partnerships in a number of international markets,” said Peterson CEO Don Armacost Jr. “None of these will change. Dorian Drake will augment these existing overseas alliances by cultivating sales in specific locations not served by our existing export affiliates.”
Peterson is currently represented in Central and South America, the Caribbean and portions of Mexico by John Prior Inc.; in New Zealand and Australia by CDL Autoparts; and in the United Kingdom and Western Europe by UK-based Peterson Europe.
With roots dating back to 1947, Dorian Drake International has a rich history of working with U.S. manufacturers to build successful international sales in the automotive and industrial sectors.
