HARTFORD, Conn. Permatex has launched a newly updated version of its Web site, www.permatex.com. Among the new features are individual “how-to” videos for Permatex Windshield Repair Kit, Rear View Mirror Adhesive Kit and Headlight Lens Restoration Kit. These step-by-step videos provide instructions and tips that can be used by both professionals and first-time DIYers, alike.
Another new feature of the updated site is a ZIP-code based “where to buy” page that lets customers find their nearest Permatex retailers. The search function includes more than 20,000 retailers throughout the U.S. and Canada.
In addition to the product specific “how-to” videos, Permatex has also updated and posted its Professional Training Series videos. These videos, which are produced in both English and Spanish, cover Permatex’s two core product lines, form-in-place gasketing and chemical threadlockers.
“Our goal is to constantly work to increase our Web site’s value to our distributors and end consumers,” says Tony Battaglia, director of marketing at Permatex. “The improvements we’ve made are part of an ongoing commitment to make Permatex products easier to find and easier and more effective to use.”