DALLAS Pep Boys has launched a new program called TreadSmart, with the assistance of Credera, a management and technology consulting firm, on the Broadleaf Commerce open source eCommerce platform.
TreadSmart is a tire selection system that allows customers to research tires, compare features and pricing, make an online purchase and schedule an in-store appointment.
The TreadSmart program asks tire buyers questions specifically related to the individual’s driving habits and then makes recommendations based on that information. In addition, unique to TreadSmart is a feature that allows the customer to schedule installation at a Pep Boys location convenient to the driver’s home or office even on the same day.