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StopTech Announces Five-Year Pirelli World Challenge Sponsorship Extension, Becomes Series’ Official Friction Partner

In addition to the extended partnership that has seen StopTech serving as the Official Brake Upgrades of the Series, StopTech also becomes the Official Friction Partner of Pirelli World Challenge (PWC) as it enters its 25th anniversary season in 2014.

Pirelli To ‘Change Pace’ In Russia

In 2013, new car registrations decreased by approximately 5 percent. The tire business is expected to decrease by approximately 3.5 percent, but with a very “unexpected mix.”

Gregorio Borgo Named Pirelli’s First General Manager Operations

A new management role, general manager operations, has been created at Pirelli, and Gregorio Borgo has been appointed the first incumbent. Borgo, currently head of Pirelli’s Asia-Pacific region, will report directly to company Chairman and CEO Marco Tronchetti Provera in his new position.

Pirelli Nominated As World Leader On Dow Jones Sustainability World Index

This is the seventh consecutive year Pirelli has been nominated.

Pirelli’s Marco Tronchetti Provera Recognized For Efforts In Social Responsibility

The Foreign Policy Association (FPA) has awarded Pirelli Chairman and CEO Marco Tronchetti Provera the 2013 Social Responsibility Award for his ongoing endeavors in sustainability.

More Passing, More Pit Stops, More Action, Says Pirelli

Those wanting to see more overtaking action in Formula One won’t be disappointed by what Pirelli has in store for the 2013 season.

Magneti Marelli Telematic Box For Pirelli’s Cyber Fleet System Presented In Sao Paulo, Brazil

Magneti Marelli contributes to the Cyber Fleet System by supplying the telematic box for real-time data collection and transmission.

10 Years and Counting: Pirelli Celebrates in Georgia

The tiremaker moved its U.S. and Canada headquarters to Rome in 2002, in to a 400,000-square-foot facility that included the company’s automated MIRS tire production system. Since then, some of PTNA’s business operations have shifted to New York City, but the 127-acre facility still serves as its manufacturing base, home to one of Pirelli’s five global R&D centers, and as headquarters for Pirelli’s NAFTA Region.

Gori Resignation Leaves Pirelli Scrambling

With the sudden departure of its tire unit chief, Pirelli SpA found itself having to revamp its executive leadership and organizational structure.

Pirelli Buys 60 Percent Stake in Brazil Tire Distributor

With this operation, Pirelli said it aims to consolidate its leadership in the Brazilian market, both in retail and wholesale distribution, focusing on the faster-growing areas of the premium segment and increasing its points of sale (Pirelli Pneuac) from 48 to 102.