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APA Announces New Director Of Marketing

Jan Larson will be responsible for creating APA promotions, communication pieces, and creating and managing advertising.

Overheard: How Much Do Bodyshops Spend On Marketing?

Babcox Research asked collision repair shops how much they spent annually on all forms of advertising and promotions.

Truck Hero Hires Former Carhartt Marketing Executive

Tony Ambroza joins Truck Hero as the company’s new chief growth officer.

Jim Holik Promoted To Director Of Marketing For The Alliance

Holik joined the Alliance as digital content manager in July 2017 and was promoted to creative marketing manager in 2018.

2021 Import Product And Marketing Awards Program Now Open

The awards will be showcased at the Automotive Aftermarket Products Expo (AAPEX) in Las Vegas, taking place Nov. 2-4.

Valvoline, Cummins Renew Marketing And Tech Partnership

This unique business alliance spans more than 25 years, and boasts collaborative development of multiple innovative, heavy-duty engine products for use worldwide.

Advance Adds Seasoned Digital Marketing Exec To Board

Sherice R. Torres currently serves as Vice President, Marketing at F2 – Facebook Financial, a division of Facebook Inc.

Centerforce Announces New Marketing Manager

Trent McGee brings more than 25 years of aftermarket experience to Centerforce Clutches in his new role.

Sara Correa Named Chief Marketing Officer For Bridgestone

Correa succeeds Philip Dobbs, who recently announced he will retire from Bridgestone in October after a transition period to onboard Correa into her new role.

Solera AutoPoint Launches 3 Digital Marketing Offers

New products enable automotive dealers, OEMs, and aftermarket businesses to hyper-target in-market buyers at the right time and right place can yield more than 2X return on investment.