Meineke Plans To Sell More Tires
According to Meineke President Danny Rivera, tires currently make up less than 5 percent of the company’s product mix, but Meineke plans to increase that to 20 percent in the next three years.
Meineke Ranked No. 1 Automotive Repair And Maintenance Provider In Entrepreneur Magazine’s Franchise 500 Rankings
In 2015, Meineke ranked No. 53 overall. In 2016, the franchisor was bumped up three spots, to No. 50 overall.
Roark Capital Portfolio Company Driven Brands Inc. Acquires CARSTAR
CARSTAR is one of the largest multi-shop networks of independently owned collision repair facilities in the U.S., operating in more than 240 locations in 30 states.
Meineke Launches New ‘On With Life’ Advertising Campaign
Meineke’s “On With Life” advertising campaign kicks off with television spots in September. The TV ads employ humor and empathy to show how car care can interfere with life’s everyday moments and how Meineke can help. Other elements of the new marketing campaign will launch in the latter half of 2015, including print advertising, heightened social media engagement and in-store marketing.
Meineke Selects Clutch To Drive Strategic Customer Experience Program
Through the partnership with Meineke, Clutch will deliver personalized consumer experiences, benefits and rewards that will be aligned with individual vehicle maintenance needs and performance desires. The program, will feature cross-channel engagement capabilities, giving Meineke customers robust, personalized communication across digital and traditional channels.
MAACO, Meineke Announce Exclusive Customer Savings
Teaming up with Synchrony Financial to deliver extensive savings, both brands say they will put money right back in consumers’ pockets with up to $100 savings on any purchase via mail-in rebate*.
Meineke Canada Acquires 12 CAA Car Care Centres In Ontario
Company says acquisition complements its current brand portfolio.
Meineke Franchisee Acquires 12 Stores In Northwest Washington
With this acquisition, franchisee Randy DuBois now ranks among the largest Meineke franchisees in the country.
Meineke Car Care Center In Lewes, Del., Wins Franchisee Of The Year Award
Focused on building personal, lasting friendships with customers, the Lewes Meineke Center has been known to provide exceptional customer service and owns one of the highest customer retention rates in the country. In just its second year in operation, the center also has managed to break its own sales record.
Echo Automotive And Meineke Sign Installation, Service Center Agreement
Through the new agreement, Meineke Car Care Centers will provide installation, service, inspection and repairs of Echo Automotive Products. Echo makes products for the cost-effective conversion of fleet vehicles into fuel-efficient hybrids.