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Spectra Premium Product Labels Now Feature QR Codes

This easy-to-scan image provides customers instant access to all of the part-specific information needed to complete the repair, according to Spectra Premium.

Spectra Premium Donates $25,000 To University Of The Aftermarket Foundation

“We are extremely proud to support the mission of the University of the Aftermarket Foundation to maintain and grow a strong aftermarket workforce through education and training,” said Jason Best, vice president of aftermarket sales and marketing for Spectra Premium.

Spectra Premium Recognized As Outstanding Partner And Key Supplier By Jasper Engines & Transmissions

Spectra Premium was recognized for its ability to provide a premium quality product that meets Jasper’s stringent quality requirements. The strong customer service provided by the Spectra Premium Team also was a contributing factor in the company being selected for the award.

Spectra Premium Offers Mobile-Friendly eCatalog

Similar to the desktop version, multiple view images, part-specific technical information and videos can also be accessed from the mobile-friendly e-Cat.

Spectra Premium Radiator Coolant Test Strip Kits Now Available In Canada

The U.S. launch will follow at a later date, Spectra says.

Spectra Premium Opening New Distribution Center In Greenfield, Ind.

This new distribution center will serve as Spectra’s major U.S. hub, and will offer significant improvements by adding increased storage space.

Spectra Premium Launches Oxygen Sensor Promotion

From March 1 to April 30, customers purchasing $1,000 in oxygen sensors will receive a 15 percent discount, as well as the chance to win one of two trips.

Spectra Premium Industries PIES Data Approaches 1 Million Records

Data includes standard transactional fields but also offers much more, according to Spectra Premium, including marketing copy, interchanges, multi-view images and digital assets (technical bulletins, warranties and installation instructions).

Spectra Premium Launches Flipbook For New Line Of O2 Sensors

To complement its eco-friendly approach to digitizing print materials, the company is launching a digital flipbook format of the Oxygen Sensor Catalog. Spectra says this new format will enhance customers’ viewing experience with a slick and easy-to-navigate online tool, while being mobile-compatible.

Executive Interview With Jason Best, Vice President Of Sales And Marketing, Aftermarket, Spectra Premium

In addition to telling us more about the company’s new Oxygen Sensor program, which launched last week, and the company’s forward-thinking approach to new technologies, Jason Best shares with AMN readers his thoughts on brand reputation and the motivation that comes from industry recognition.