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Nexen Tire USA Showcases All-New Website

Tire dealers can access the NexenACE dealer portal from the new site, which provides a variety of training videos and valuable information.

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Nexen Tire America Inc. has introduced its all-new website ­– nexentireusa.com. The new “shopping and lifestyle experience” includes a completely redesigned dealer locator and interactive product information to make finding the right world-class tire easy and engaging.

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Key features of the new Nexen Tire USA website include:

  • Enhanced Nexen Tire dealer locator to automatically locate and display dealers near a user’s current location
  • Improved tire finder allows shoppers to filter tires based on features that are important to them ­– or by the year, make and model of the vehicle
  • More product information including 360-degree images, videos, features, benefits and real-life customer reviews
  • Ability to save vehicle and location information for future use and easy navigation to favorite products and dealers

For off-roaders, the new enhanced website will provide detailed information about Nexen’s all-new mud terrain tire, the Roadian MTX. Designed for the hard-core off-road community, the Roadian MTX takes customers from the trails to the dunes to rocks and back to the street with ease – with minimal noise. Two distinct sidewalls – “Beast” and “Machine” – allow off-roaders to customize the look of their vehicle.

“For many out there, shopping for tires can be confusing ­– so we’re making the process of finding the right world-class tire as easy and engaging as possible,” said Kyle Roberts, senior director of marketing at Nexen Tire USA. “Each shopper has unique needs and preferences: the new Nexen Tire USA site allows everyone to explore each world-class, reliable tire in an interactive way, while discovering what makes the global Nexen brand stand out with performance and reliability at the forefront.”

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Tire dealers also can easily access the NexenACE dealer portal from the new site, which provides a variety of training videos and valuable information for Nexen dealers, allowing them to earn points toward winning Nexen brand merchandise.

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