Motor Supply Co Announces Exclusive Diamond Partnership with ATI

Motor Supply In Exclusive Diamond Partnership with ATI

ATI's Annual Partner Program with key suppliers brings maximum value to the ATI membership base.

Motor Supply Co, an emerging leader in the automotive aftermarket supply business, has announces a partnership with Automotive Training Institute (ATI) as an exclusive Diamond Member of ATI’s Annual Partner Program. The program is an exclusive, invite-only collaboration between ATI and key suppliers to bring maximum value to the ATI membership base.

“We are proud and excited to have Motor Supply Co as one of our Exclusive Diamond Sponsors at our upcoming SuperConference and for calendar year 2022. Motor Supply Co. continues to evolve into more than a go-to marketplace for ATI Shop Owners, offering customer success tools and resources for our members to succeed. By offering quality brands including Castrol, Sherwin Williams, Trico, Bosch, and more, Motor Supply Co puts our members first, and for that reason, we want to continue to grow alongside them,” says Ron Greenman, chief operating officer of Automotive Training Institute.

The announcement comes the week of ATI’s annual SuperConference in Carlsbad, California. The SuperConference is known within the industry as a gathering of some of the nation’s top independent auto shops in one place over four days of networking, education, and growth. 

“Having the unwavering support of the ATI membership base, their leadership, and top-notch coaches allows us to perform at our best. Serving the needs of the ATI member, truly the independent auto shop entrepreneur, is something that is incredibly important to us. We are thankful to serve alongside all these great leaders each and every day,” says John Wiesehan III, president and CEO of Motor Supply Co Inc.

The company plans to add at least three new supply vendors each month throughout the balance of the year to further their support of the independent shop owner and ATI membership base. 

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