Mobil 1 And Sebring Extend High-Speed Race Partnership

Mobil 1 And Sebring Extend High-Speed Race Partnership

The long running, historic title sponsorship has been renewed in a multi-year deal.

Building upon its long-standing partnership with Sebring International Raceway, ExxonMobil has agreed to a new multi-year deal that will see the Mobil 1 brand continue as the title sponsor of the Mobil 1 Twelve Hours of Sebring presented by Advanced Auto Parts.

Held Saturday, March 17, the 66th annual race will feature the synthetic motor oil brand and its deep connection to racing. As Mobil 1 lubricant technology is used by many teams on the Sebring track, the race provides ExxonMobil with the opportunity to test its lubricant technology in the RPM-pushing conditions the race provides.

“We’re thrilled to continue our nearly quarter-century relationship with this iconic race,” said Kai Decker, global motorsports manager at ExxonMobil. “Many of the teams on the Sebring track use Mobil 1 motor oils that are available for every day customers to buy, for example Corvette Racing uses Mobil 1 0W-50 racing oil and Porsche Motorsports uses Mobil 1 0W-40. Through our partnership with these teams, we prove the performance and durability of Mobil 1 by pushing our motor oil to perform under the most punishing conditions. Ultimately, racing helps us develop products like our latest, Mobil 1 Annual Protection.”

“Our partnership with Mobil 1 has been a tradition of great success for both parties over the past 23 years, and we are delighted to continue our agreement,” said Wayne Estes, president and general manager, Sebring International Raceway. “At Sebring International Raceway, we host some of the world’s top racing teams on the track each year, so it’s only fitting that we continue to partner with the world’s leading synthetic motor oil brand. We know our fans will be as pleased with this news as we are.”

“For an endurance race such as the Twelve Hours of Sebring, so much preparation and work goes into these incredible cars before they even reach the starting line – we are eager to work alongside many of these teams and show how our lubricant technology translates into thrilling wins on the track,” said David Tsurusaki, global motorsports technology manager at ExxonMobil.

The 66th annual Mobil 1 Twelve Hours of Sebring race will take place on Saturday, March 17 at Sebring International Raceway, with the first and last five hours broadcast on FOX Sports 1 and 2, while the remainder of the event will be streamed live on IMSA.com and the FOX Sports Go mobile app.

You May Also Like

Plews & Edelmann Adds Magnasteer Rack and Pinion Units

The new Edelmann Elite racks are designed for select GM vehicles and give alternatives for replacing GM Magnasteer systems.

Plews and Edelman Magnasteer_

Plews & Edelmann, a manufacturer specializing in power steering solutions, has introduced an aftermarket manufactured replacement rack and pinion units incorporating General Motors' Magnasteer technology. These new Edelmann Elite racks are designed for select late-model GM vehicles, providing auto repair professionals with an alternative for replacing Magnasteer systems.

Goodyear: The Future of its Dunlop, OTR & Chemical Businesses

As part of the “Goodyear Forward” plan, the company said it could gain more than $2 billion from the portfolio optimization.

PRT Launches 7 New Complete Strut Assemblies

The new product release represents nearly 4 million vehicles in new coverage.

DMA Launches New RideMaster Product Line 

The line encompasses air struts, springs and shocks, coil springs, control arms and small chassis components.

Tub O’ Towels Debuts Heavy-Duty Cleaner and Degreaser Spray

The spray is effective on oily and greasy surfaces, including those in bays and on vehicle components, the company says.

Tub O Towels heavy duty degreaser

Other Posts

Plews & Edelmann Releases 2023 Company Overview Catalog

The catalog showcases the value of Edelmann and Edelmann Elite products, its analytics program and its supply chain.

Plews & Edelman Corporate Overview
MANN+HUMMEL Rolls Out Print-On-Demand Product Catalogs

Digital product application catalogs will provide filtration info for MANN-FILTER, Purolator, WIX products and more.

Litens Expands OAD, OAP Coverage with Nine New SKUs

Litens said the new SKUs provide coverage for more than 1,000,000 VIO.

Lumileds Releases Philips Lights, Smart Car Aroma Diffuser

Philips’ Xperion 6000 LED flood lights and Philips’ OlfaPure 7300 car aroma diffuser were on display at AAPEX 2023.