SAN DIEGO — Mitchell International will hold its fifth annual Road Show from March 24 to Oct. 7. The 2009 Road Show will visit 12 cities, making its first stop in the greater Los Angeles area on March 24, followed by Dallas, Pittsburgh, Atlanta, Chicago, Denver, Detroit, St. Louis, San Diego, Fort Lauderdale, Caguas (Puerto Rico) and Toronto (Canada).
Mitchell’s Road Show is designed to educate autobody repair shops on the latest trends, best practices, tools and techniques for optimizing business performance. Every year, the Mitchell team puts together a roster of timely and informative programs, which includes the most sought after guest speakers who discuss topics that are top of mind for collision repairers and offer insight to help repair shops provide quality services, increase customer satisfaction and grow their businesses. The Road Show event is a once-a-year opportunity for shop owners and managers to network, share best practices and hear from respected industry experts and several of Mitchell’s business partners. This year’s Road Show events will include sessions from select Mitchell paint partners.
"The Road Show events play a key role in our commitment to the collision repair industry — a practice we’re proud to continue," said Jason Bertellotti, Mitchell’s vice president of repair solutions. In these challenging economic times, the demand to operate more efficiently is more intense than ever, and we’re confident that repairers will benefit from the industry-specific knowledge discussed at these sessions."
Commenting on last year’s Road Show event, Dennis Carrillo, owner of Foothill Auto Body in Rancho Cucamonga, Calif., said, "The Mitchell Road Show gave me a chance to learn how some of the market trends are affecting our industry, the things I can do to address the challenges I face, and valuable insight into where Mitchell is going. I highly recommend attending."
The 2009 Road Show will cover a range of topics, including:
— Managing for Profit
— Industry Trends
— New Mitchell Solutions and Innovation
— A Look Inside the Mitchell Database
— Estimating for Accuracy
For more information about the event, visit: www.mitchellroadshow.com.