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Mark Seng Joins Enterprise AI Software Company Predii

Seng has been named vice president of business development for the Silicon Valley-based business.

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Predii Inc. has announced longtime aftermarket executive Mark Seng is joining the company’s executive team as vice president of business development.

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Predii is an Enterprise AI software company based in Palo Alto, California, and Pune, India. Its validated AI platform is purpose-built to extract predictive and prescriptive insights from unstructured textual, sensor and procedural data in the automotive aftermarket and service business.

Effective Oct. 1, Mark Seng will be leading Predii’s sales and business development, directly supporting the company’s upward growth trajectory. Seng brings 36 years of global automotive aftermarket experience to the Predii team. After spending 23 years at parts manufacturer Federal-Mogul (now DRiV), he moved to the R.L. Polk Co. as vice president of the aftermarket and commercial vehicle sales teams. Following Polk’s acquisition by IHS Markit, Seng became Global Aftermarket Practice Leader responsible for an international team focused on the development of product solutions aimed at the automotive aftermarket. Seng has been an industry leader in the development of aftermarket technology standards and a frequent speaker at industry events.

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“I am honored and excited to be joining the Predii team. There is tremendous value in fully leveraging one’s data, and the Predii AI methodology is uniquely suited to drive value for automotive clients,” said Seng.

“Mark is the industry expert introducing data and analytics solutions to the automotive market. We are thrilled to have him on our team,” commented Tilak Kasturi, founder and CEO of Predii.

Seng has been associated with Predii since November 2020, most recently as a member of the Advisory Board, before transitioning into a full-time role.

This latest addition to the Predii executive team reflects Predii’s strategic focus on growing its automotive presence as the industry shifts towards an increasingly connected and data-driven ecosystem. Predii has become a key data insights and analytics provider by leveraging its uniquely automotive-focused AI capabilities. Predii-powered solutions enable data-driven use cases and strategies for OEMs, parts manufacturers & distributors, and automotive service providers.

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