Maaco And Meineke Launch ‘Cars And Stripes’ Video Series; Gift Truck To Deserving Veteran

Maaco And Meineke Launch ‘Cars And Stripes’ Video Series; Give Gift Truck To Deserving Veteran

The first video of the series was shared on Veterans Day, Nov. 11, and a new video will be released every Wednesday through Dec. 2 on each brand's Facebook page (Maaco and Meineke Car Care USA).

Maaco - LogoMaaco and Meineke have partnered to launch “Cars and Stripes,” a four-week video series chronicling the process of restoring a 2011 Chevy Silverado to gift to a deserving veteran. The first video of the series was shared on Veterans Day, Nov. 11, and a new video will be released every Wednesday through Dec. 2 on each brand’s Facebook page (Maaco and Meineke Car Care USA).

“We understand that the freedoms we enjoy are a direct result of the sacrifices our service men and women make,” said Danny Rivera, president of Meineke. “This campaign is our way of showing our gratitude.”

Meineke in Norcross, Georgia, owned by Kurani Car Care, performed a 23-point inspection on the truck and made all under-the-hood repairs to ensure the vehicle was road-worthy. Then, the truck was transported to Maaco Myrtle Beach, owned by retired U.S. Army Colonel Joe Johnson, for auto body repair and painting. The truck was gifted to Jason Hess, a U.S. Navy veteran who served 10 years. Jason and his family have overcome many hurdles as they’ve adjusted to civilian life over the past year, including a house fire that caused them to lose their home and belongings.

Meineke-Logo-White“Restoring the appearance and safety of vehicles is what our companies do best, but we can also restore pride,” said Jason Ryan, newly appointed president of Maaco. “Partnerships that support veterans are a priority because we’re proud to honor those who serve.”

Maaco and Meineke have a long history of military support, including offering discounts on Memorial Day, the Fourth of July and Veterans Day for active, retired and reserved service men and women. Recently, both companies were included on Entrepreneur Magazine’s list of top 10 brands making it easier for veterans to become franchisees because of the 25 percent discount on initial licensing fees offered to qualifying veterans.

This year, more than 500 Meineke shops across the United States collectively provided nearly 20,000 free oil changes for veterans on Veterans Day, worth about $500,000. During the month of November, Maaco also launched Maaco’s Month of Miracles, a program where Maaco franchisees donate $10 from each service to charity. The program is expected to collect up to $40,000 to be donated to charities, including veteran-support groups AMVETS and Hope for the Warriors.

You May Also Like

Bridgestone Celebrates 30 Years With The Exchange

Bridgestone serves the nation’s military and their families at more than 40 tire/auto service centers on military bases.

This month, Bridgestone Retail Operations, a subsidiary of Bridgestone Americas, invited military communities at Fort Campbell, KY; Joint Base Andrews, MD; and Joint Base Lewis-McChord, WA, to special celebrations marking 30 years of partnership with Army & Air Force Exchange Service (the “Exchange”). Bridgestone currently serves the nation’s military and their families at more than 40 tire and automotive service centers located on military bases in collaboration with the Exchange, which provides tax-free merchandise, goods and services that military communities need, regardless of location, risk or challenge.

Tint World Adds Pembroke Pines Location

The new store takes the franchise’s total number of Florida locations to 22.

RepairPal Introduces Lendflow Lending Solution for Shops

RepairPal shops can now quickly access funds they need to stock up on inventory, finance equipment purchases and more.

RNR Tire Express Earns Franchise Accolades

The franchise snagged a spot on an Entrepreneur magazine list and the 2023 Franchise Times Top 400.

Tint World Opens Third New Jersey Location

Tint World continues to expand on the east coast with its third location in New Jersey opened by a military veteran.

Other Posts

Tires-Easy, Pep Boys Collab on Ship-To-Installer Service

TiresEasy customers can have their tires shipped directly to any of the 900+ Pep Boys locations nationwide.

Kian Capital Launches PARC Auto Platform with Acquisition

Kian Capital acquired a Meineke franchisee to establish PARC Auto with 15 locations in the Louisville, KY, area.

Meineke car care
Bendpak’s Cool Boss Introduces Portable Air Cooler

The CoolBoss Colee CL-240 combines an air cooler, ice chest and Bluetooth player in one for mobile repair operations.

Coolboss colee
Tint World Plans Strategic Development in North/South Carolina

A development agreement will result in six new locations throughout North and South Carolina.