Keystone Automotive Operations has added MEK Magnet to its truck and off-road category.
Founded in 2016 by outdoor enthusiast Monika Kalenski, MEK Magnet creates customizable, magnetic Jeep armor for off-roaders seeking trail protection. Designed for 1996-2006 Jeep Wrangler TJs, 2007-‘18 JK 2-door and 4-door Unlimited models, and Mopar factory JK half doors, MEK Magnets are a stylish, custom-fit alternative to bulky, permanent body armor, according to Keystone.
Simple Concept, Quality Execution
Constructed of cast vinyl wrapped magnetic panels, MEK Magnet’s armor kits are durable, flexible and exceptionally easy to use. The sheeting is outdoor-rated, standing up to bad weather, bumpy trails and temperatures ranging from -40°F to 170°F. Each panel is digitally printed with high-quality UV ink, ensuring a crisp, clean and fade-resistant finish, MEK says.
MEK Magnet currently offers eight unique designs as well as the opportunity for customers to upload their own image, creating endless possibilities for customization. Ideal for those enthusiasts who want to stand out on the trail or business owners who want to expand their brand awareness, MEK Magnet marries form and function in an expressive and affordable way, according to the company. Each Jeep armor kit comes complete with panels for the front and rear fenders, doors and door seams, takes only minutes to install and wipes down easily with a damp cloth.
“There has never been an easier way to style your Jeep and provide tough and dependable protection,” says the company. “Your Jeep is an extension of you, put your mark on it!”
A Brand to Watch
San Diego-based MEK Magnet had its first major appearance at the 2018 SEMA Show, with the association referring to it as “a brand to watch.” Partnering with Keystone will give this young company valuable access to new resources and business opportunities, increasing brand awareness among consumers through the distributor’s vast retail network and strategic marketing initiatives.
“You might find similar products in the market; however, you’ll find those similar products won’t compare to the quality of MEK Magnet,” said Ahad Mirza, category manager. “Jeep enthusiasts will love the level of protection MEK Magnet provides for them as they enjoy miles of worry-free trailing all wrapped in a very stylish package.”