A detailed business and product strategy was outlined by Karma Automotive CEO Dr. Lance Zhou during all-employee gatherings at the automaker’s headquarters in Irvine, California, as well as at its assembly plant in Moreno Valley, California, and its Michigan Technical Center in Troy.
“Karma will continue to deliver distinct luxury electric vehicle experiences through innovative design, technology and personalization,” Zhou said. “We will remain true to our unique luxury segment defined by exclusive design and craftsmanship, intuitive and integrated high technology, an owner experience with unrivaled treatment and customization that allows every Karma vehicle to be unique.”
Also revealed during the internal meetings was the automaker’s first-ever limited-edition Revero, the Aliso Edition.
Zhou said the company’s future is “strong and well-funded.”
“We have the right people in place to achieve our goals, a solid product plan that spans the next decade, a state-of-the-art assembly plant in Southern California, and relationships with the right partners who can help us accelerate technology and product development,” he noted.
Learn more about Karma Automotive and Revero at karmaautomotive.com
