Interstate Batteries Launches Exclusive Partnership With Advance Auto Parts

Interstate Batteries Launches Exclusive Partnership With Advance Auto Parts

Advance Auto Parts will debut a comprehensive battery program featuring Interstate products at its more than 4,900 U.S. and international locations, and will offer free battery testing and installation in stores.

Advance Auto Parts Inc. and Interstate Batteries have announced a strategic partnership to better serve the changing needs of the automotive aftermarket with premium-quality products, expanded availability and enhanced customer service. Interstate Batteries, one of the leading replacement battery brands with one of the largest independent battery distribution systems in North America, will become the exclusive automotive and specialty battery brand to Advance Auto Parts stores and customers in the spring of 2018.

Advance Auto Parts will debut a comprehensive battery program featuring Interstate products at its more than 4,900 U.S. and international locations, and will offer free battery testing and installation in stores. Interstate products will be available initially at Advance’s company-owned stores and at independently owned Carquest stores. In the future, wholly owned Advance Auto Parts subsidiaries Worldpac, Autopart International and Carquest Canada also will offer Interstate products.

“We are thrilled that Advance Auto Parts will be the only national auto parts retailer offering our customers the market-leading battery brand,” said Tom Greco, president and CEO of Advance Auto Parts. “The trusted Interstate brand, coupled with Advance’s best-in-class customer service, is a winning combination. Offering Interstate products in store, online and through delivery within our network demonstrates our commitment to serving our customers through differentiated, innovative solutions. Together with Interstate, we are positioned to increase market share in batteries and achieve growth. Long-term strategic partnerships with our suppliers are important, and this is a great example.”

Automotive technicians have named Interstate Batteries as the overall Best Automotive Battery Brand every year since 2007, according to Frost & Sullivan. Through this new partnership, professional installers and do-it-yourself customers will receive greater access and availability to premium automotive and specialty batteries as well as a broader warranty program.

“Interstate Batteries’ long-term vision is to be the first choice in sustainable battery solutions in every community we serve,” said Scott Miller, president and CEO of Interstate Batteries. “This alliance places us where our professional and retail customers are making purchasing decisions, allowing Advance Auto Parts and independent Carquest stores to serve as convenient, one-stop shops to meet our customers’ needs.”

For more information, visit advanceautoparts.com or interstatebatteries.com.

You May Also Like

Automotive Parts Associates Welcomes Accel Auto Parts

Founded in 2023, Accel is the newest TruStar member of the APA family.

Automotive Parts Associates Welcomes Accel Auto Parts

Automotive Parts Associates announced it welcomed Accel Auto Parts as a new TruStar member of the APA family.

Accel Auto Parts was founded in December 2023 to supply auto parts to its sister company, Accel Automotive, Tire, & Towing. Owner Jamie Sites has been in the automotive industry since he was 16. Accel provides automotive parts and services in Vandalia, Ohio, and the surrounding area.

Federated Upgrades Car Care Center Program

The enhanced program features updated signage, marketing support, image-enhancing tools, wearables, business management assistance and other information to help with day-to-day shop operations.

Federated Upgrades Car Care Center Program
Advance Auto Parts, Baker Mayfield Partner for Super Bowl

If there is a false start penalty during Sunday’s Big Game in Las Vegas, fans can win free DieHard batteries for life.

Auto-Wares Group Wins TCED Super Bowl Contest

As part of the grand prize, Auto-Wares winners will be accompanied by TCED President Elise Rozon.

TCED-Auto-Wares-Super-Bowl
NPW’s FAST Expo Comes to Life in Digital Format

The event shifted to a digital platform to connect vendors, retailers and technicians while offering exclusive discounts.

NPW-FAST-Expo-2024-digital

Other Posts

Advance Auto Parts Reports Q4, Full Year 2023 Results

President and CEO Shane O’Kelly said Advance continues to act with a sense of urgency to “return to profitable growth.”

financial results
Automechanika, Frost & Sullivan Form New Partnership

The strategic alliance will deliver a continuous flow of valuable content at Automechanika’s worldwide trade fairs.

Automechanika, Frost & Sullivan Form New Partnership
APA Recaps SunSplash Incentive Trip in Mexico

More than 400 shop owners, service technicians, APA shareholders and suppliers took part in the event, January 19-23, in Cabo San Lucas, Mexico.

APA Recaps SunSplash Incentive Trip in Mexico
NPW Details New Acquisitions, Growth Opportunities for 2024

NPW not only honored its top suppliers but also celebrated its 2023 achievements and previewed what to expect in 2024.

Chris-Pacey-MDD