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Hankook Tire Wins The IDEA 2019 For Its Innovative Concept Tires

Hankook Tire has been selected as the “Finalist” in the automotive and transportation category at the International Design Excellence Awards (IDEA) 2019, a world-class design competition, for its concept tires “Hexonic” and “HLS-23.”

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Hankook Tire has been selected as the “Finalist” in the automotive and transportation category at the International Design Excellence Awards (IDEA) 2019, a world-class design competition, for its concept tires “Hexonic” and “HLS-23.”

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Hexonic is a tire for fully-autonomous car sharing that provides optimized driving solutions with smart sensors. HLS-23, Hankook Tire’s future logistics transport system, guarantees sustainable logistics services through individual or assembled group operation based on the size and weight of the deliverables, traveling through road-coordinate recognition and self-charging.

Hankook Tire President & CEO Hyun Bum Cho said, “We are honored to be recognized by IDEA, one of the most prestigious design awards in the world.” He added, “The award from IDEA 2019 has enabled Hankook Tire to demonstrate its innovative design leadership to the world. We will continue our efforts to improve our cutting-edge technology and competitiveness as a global leading company.”

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