Dorman Products Announces New OE Solutions Catalog - aftermarketNews

Dorman Products Announces New OE Solutions Catalog

Dorman Products has announced the release of its new OE Solutions Catalog. This 598-page catalog is the latest and most comprehensive Dorman Products catalog featuring more than 3,400 SKUs in 38 product categories.

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COLMAR, PA – Dorman Products has announced the release of its new OE Solutions Catalog. This 598-page catalog is the latest and most comprehensive Dorman Products catalog featuring more than 3,400 SKUs in 38 product categories.

The Dorman OE Solutions Catalog (DOE2006) contains 1,300 new products, many of which are new-to-the-aftermarket. New categories include Camshaft Synchronizers, Control Arms, Electronic Fan Clutches, Fan Pulley Brackets, Hydraulic Clutch Lines, and Hood and Door Latches. The catalog features popular existing categories with new additions and expanded application coverage.

Now all 38 Dorman OE Solutions categories are cataloged together for easy product lookup. Category introduction pages highlight product benefits that are important to the end user. Buyer’s guide photos make identification easy and show all ancillary parts that are included to help reduce lost bay time.

Bill Hanvey, vice president of marketing for Dorman Products stated, “OE Solutions has grown to now include more than 30 different product categories offering the service dealer a better alternative to the OE Dealer. As demonstrated in this new catalog, our focus is to continually add new products, new solutions, and new opportunities to the automotive aftermarket. The OE Solutions Catalog is not only comprehensive, but it provides useful extras like the Activant Code and Path which make it easier for our customers to find the products they need to help them make more profit.”

For more information about Dorman, visit: http://www.DormanProducts.com.

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