Don’t Be Quint: Embrace ADAS And Modern Vehicle Equipment

Don’t Be Quint: Embrace ADAS And Modern Vehicle Equipment

We can avoid a fate similar to Quint’s in the movie Jaws if we embrace ADAS, technology and training.

From BodyShop Business

Sonar … radar … electric toothbrushes. Probably only the most diehard fans of Jaws, the blockbuster movie from 1975, can immediately identify that line as one uttered by the salty sea captain Quint in the flick about a great white shark that terrorizes the seaside community of Amity Island.

Quint utters that line in defiance of the modern technology that a young upstart marine biologist named Hooper wants to bring aboard Quint’s boat to help him hunt down and kill the shark. 

Quint is an old-school fisherman who doesn’t believe in the high-tech gadgetry that the younger Hooper employs. In fact, when Hooper’s assistants attempt to load an anti-shark cage onto the boat, Quint utters another one of his snippy lines: “Whaddaya got there — a portable shower or a monkey cage?” 

Ironically, it is this new technology that Quint eschews that ultimately destroys the shark at the end of the movie when all else fails. After the shark proves too big and tough for old-school methods of capture, Quint finally concedes, asking Hooper, “What exactly can you do with these ‘things’ of yours?” 

I think the lesson the collision repair industry can draw from one of my favorite movies of all time is: Don’t be Quint. Modern vehicles equipped with advanced driver-assistance systems (ADAS) have changed the game as far as repair goes. New, exotic substrates have altered repair plans and methodologies. We can’t be stubborn and hang onto the past; instead, we must embrace new tooling and technology to see what it can do for us. We really have no choice unless we want to put families back in unsafe vehicles. It’s a sobering and humbling revelation when we think we know it all, only to find out we have to relearn everything due to the computers on wheels rolling off assembly lines today.

As you may recall from the movie, Quint ended up getting swallowed whole by the relentless shark at the end. I think we can avoid a similar fate if we take on a positive attitude toward learning and education.

You May Also Like

Building on a Legacy

You may have noticed something different this month – a new editor for AftermarketNews.

Winer aftermarket news

You may have noticed something different this month – the new face. I’d like to introduce myself as the new editor of AftermarketNews. After serving as the Editor of our sister brand, Tire Review, for the last two years and in the tire industry for the last five years, I’m excited to take on this new assignment with this esteemed brand.

Time to Hit the Road

Outgoing AMN Editor Amy Antenora reflects on her time covering the automotive aftermarket.

Amy Antenora aftermarket news
‘The Aftermarket Should Not Fear the Future’

Paul McCarthy flipped the script on vehicle technology and its potential impact on the automotive aftermarket.

The Challenge of Organizational Culture, Post-Covid

The impact of Covid on our society and organizations will not be fully understood for many years.

Four Keys to Creating a Succession Plan That Works

Do you have a plan in place to ensure your business maintains its success after you leave?

Other Posts

Canatu, DENSO Team Up on Carbon Nanotube Film Breakthrough

Carbon nanotube film manufacturing will meet increasing demand to address the global ADAS market.

Bendix Releases Technical Materials for ADAS Support

They are designed to help technicians properly set up, inspect and diagnose several components integrated with ADAS.

Bendix Releases New Technical Materials Supporting ADAS and Connected Components
Coopetition – The Future of OE Dealerships and IAM Shops

Managing Partner Derek Kaufman says it’s time to work with competitors to satisfy the same customer.

Coopetition - The Future of OE Dealerships and IAM Shops
Hunter Engineering: ADAS Calibration & Connectivity Drive Growth

Hunter’s Pete Liebetreu explains the company’s Ultimate ADAS system, its areas of growth and its outlook on wheel service for EVs.

Pete-Liebetreu-Hunter-Engineering