DEI Announces New Manufacturer Representation For Boom Mat For The 12 Volt Market

DEI Announces New Manufacturer Representation For Boom Mat For The 12 Volt Market

Boom Mat offers a full line of acoustical products, including damping material, Jeep headliners and window kits, under-carpet insulators, sound deadening and thermal acoustic linings to ensure optimal audio sound performance and in-cabin acoustics.

Chuck Kenney, Boom Mat sales manager for the 12 Volt Market, has announced nine new agencies have joined the three existing Boom Mat sales rep groups to now cover 90 percent of the United States and Western Canada.

Boom Mat offers a full line of acoustical products, including damping material, Jeep headliners and window kits, under carpet insulators, sound deadening and thermal acoustic linings to ensure optimal audio sound performance and in-cabin acoustics. The products work to eliminate unwanted road and engine noise and to filter sound distortion caused by audio waves from both low- and high-decibel frequencies or from bass vibrations.

Since February 2017 when Kenney accepted the newly created Boom Mat sales manager’s position with DEI, the focus has been on developing a network of manufacturer representation experienced in selling to distributors, retailers and installers in the 12 volt market, which was previously an underserved market for Boom Mat. Within a month, nine new agencies and 12 new manufacturer representatives have been retained to supplement Boom Mat’s existing manufacturer sales representation.

The nine new agencies representing Boom Mat, effective immediately, are:

  • N-Motion Marketing, Bob Anderson (North Carolina, South Carolina, northern Georgia, Alabama, Mississippi and Tennessee)
  • Integrity Marketing Group, Scott Campbell (Florida, Southern Georgia)
  • Air & Associates, Art Rickless (Maine, New Hampshire, Vermont, Massachusetts, Connecticut and Rhode Island)
  • BEI Inc., Mike Beyersdoefer (Colorado, Wyoming, Montana, Utah, Southern Idaho)
  • Seymour Marketing, Stan Seymour (upstate New Yorl)
  • WMD Marketing, Steve Wilkins and Ken Nelson (Northern California)
  • Advance Marketing, Bruce Gilsdorf (Oregon, Washington, Arkansas, Northern Idaho and Western Canada)
  • Spectrum Marketing Group, Geoffrey Dixon (Michigan)
  • Southwest Sales & Marketing, Scott Ringo, Tommy McLure, David Lynch (Texas, Oklahoma, Arizona and Louisiana)

You May Also Like

Autologue Creates Software Solution to Manage Customer Returns

The new eReturns module enables the shop to log a part into the app, select a return reason and view the progress of the return process.

Autologue Creates Software Solution to Manage Customer Returns

Autologue Computer Systems announced it launched eReturns as an enhancement to its customer service portal, eOffice. The eOffice application allows shop customers to view account balances, invoice detail and statements online and make credit card payments.

Distributors have embraced eOffice as a way to allow their shop customers to view and manage their balances to reduce the time and effort in keeping accounts current, Autologue said. eReturns will appear as a tab in eOffice as part of the application.

APH Expands with Iowa Location

Kurt Croell’s Auto Parts store in New Hampton, Iowa, joined APH and now operates under the name Auto Value of New Hampton.

Auto-Parts-Headquarters-IOwa-
Fenix Parts Acquires Pacific Rim Auto Parts

Pacific is a specialty automotive recycler focused on eCommerce part listings and sales.

Fenix Parts Acquires Pacific Rim Auto Parts
Advance Auto Parts Announces ‘National Battery Day’ Promo

DieHard battery giveaways and complimentary battery testing will be part of nationwide festivities held on Feb. 18.

Advance Auto Parts Announces Promo for National Battery Day
NPW Welcomes Automotive Installers Warehouse to Its Network

Automotive Installers Warehouse has been an NPW customer since 2013 and has merged with NPW as part of its ongoing expansion.

National Performance auto Parts Warehouse_

Other Posts

Automotive Parts Associates Welcomes Accel Auto Parts

Founded in 2023, Accel is the newest TruStar member of the APA family.

Automotive Parts Associates Welcomes Accel Auto Parts
Federated Upgrades Car Care Center Program

The enhanced program features updated signage, marketing support, image-enhancing tools, wearables, business management assistance and other information to help with day-to-day shop operations.

Federated Upgrades Car Care Center Program
Advance Auto Parts, Baker Mayfield Partner for Super Bowl

If there is a false start penalty during Sunday’s Big Game in Las Vegas, fans can win free DieHard batteries for life.

Auto-Wares Group Wins TCED Super Bowl Contest

As part of the grand prize, Auto-Wares winners will be accompanied by TCED President Elise Rozon.

TCED-Auto-Wares-Super-Bowl