AUBURN HILLS, Mich. — Continental Automotive has appointed Brad Jackson as director of communications for its NAFTA Region. Jackson comes to the company with more than 20 years of experience in communications, nearly 15 of which have been spent within the automotive sector.
In his new position with Continental, Jackson will join the marketing and communications team, reporting to Kathryn Blackwell, vice president, marketing and communications, NAFTA. Jackson will be responsible for overseeing media relations within the NAFTA Region.
He joins Continental from Centra, a trucking and transportation company headquartered in Warren, Mich., where he was the vice president of corporate affairs. In that position, his responsibilities included managing internal and external communications and government relations. Within the automotive industry, Jackson has spent time with both General Motors and Delphi Corp., where he also held the position of director of communications. He also has worked within the health care industry, leading communication operations for Select Care and Trinity Senior Living Communities.
Jackson received his bachelor of arts degree in English from Michigan State University.