Continental Announces Enhanced 'Winners Circle' Program For Elite RPM Club Members

Continental Announces Enhanced ‘Winners Circle’ Program For Elite RPM Club Members

The Continental Elite RPM Club is the company's automotive aftermarket rewards program designed to offer incentives for participating repair technicians.

Continental is now offering members of its Continental Elite RPM Club the opportunity to increase their rewards with additional prizes and points through a new Winners Circle scratch-off promotion.

Continental Elite - RPMThe Winners Circle promotion was developed to thank loyal Elite RPM Club members by offering those professional repair technicians the opportunity to earn merchandise and gift cards by purchasing and installing Elite-branded V-belts, Poly-V belts, timing belts and timing belt kits. The more products members use, the more rewards they receive.

“The launch of the Continental Elite RPM Club earlier this year was such a success, we wanted to continue to build on the excitement,” said Sue Deckard, automotive channel manager for Continental’s aftermarket business and Elite RPM Club program manager. “The more professional repair technicians participate in the club, the more opportunities they will have to earn additional points, gift cards and branded merchandise.”

The Continental Elite RPM Club is the company’s automotive aftermarket rewards program designed to offer incentives for participating repair technicians.

The company says the scratch-off promotion was introduced to make winning a little more fun. With each redemption envelope submitted or reward redeemed, Club members will receive an Elite RPM Winners Circle scratch-off card. The scratch-off card allows members to win gift cards or special prizes not available with regular redemption, or accumulate more points in their Elite RPM account.

Winners Circle prizes include:

  • Elite RPM counter stools
  • Continental blankets
  • Continental garden hoses
  • Continental vehicle sun shades
  • Continental sport backpacks
  • Continental golf umbrellas
  • Continental dual USB chargers
  • Elite RPM coaster and can insulators
  • Starbucks and Subway gift cards

“Redemption could not be easier,” said Deckard. “If a scratch-off card reveals points or a prize, members simply submit a limited amount of information to Club headquarters. Either additional points will be processed into a member’s account or winning prize shipped.”

For complete details on the new club, including promotions and current reward items, visit the website at

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