Chrysler Aims to Accelerate International Group - aftermarketNews
OE

Chrysler Aims to Accelerate International Group

The loss-making U.S. automotive concern Chrysler announced Sunday at the annual Detroit motor show that it was setting itself the goal of doubling international sales in less than five years. Speaking at the event, Chrysler head Robert Nardelli said there was still room for global growth in the car manufacturing industry. In 2007, Chrysler - the third largest U.S. auto producer - had a 15 percent increase of sales outside North America to around 238,000 cars. In doing so, the company sold less than 10 percent of its cars outside its home market.

From Deutsche Presse-Agentur

DETROIT — The loss-making U.S. automotive concern Chrysler announced Sunday at the annual Detroit motor show that it was setting itself the goal of doubling international sales in less than five years.

Speaking at the event, Chrysler head Robert Nardelli said there was still room for global growth in the car manufacturing industry.

In 2007, Chrysler – the third largest U.S. auto producer – had a 15 percent increase of sales outside North America to around 238,000 cars. In doing so, the company sold less than 10 percent of its cars outside its home market.

Chrysler President Tom LaSorda said the company wanted as quickly as possible to partner with other producers to offer small cars in Europe. He specified a timeline of a "couple of years."

He added that an extension of the current cooperation with Asian partners such a Chery in China and Nissan in Japan was also possible.

The company would not provide any concrete prognosis for sales and results for the current year, saying only that sales to private customers were expected at least to remain stable or increase lightly in 2008, while sales of fleets was expected to drop.

In 2007, Chrysler sold 2.68 million cars worldwide – around one percent fewer than in 2006.

According to earlier reports, Nardelli was assuming a loss for 2007 of at least $1.6 billion.

As a private company, Chrysler is no longer required to present financial figures.

A majority stake in Chrysler was sold last summer to the U.S. financial investor Cerberus by the German concern Daimler. Since then, decisions at Chrysler have been made a markedly quicker pace, said LaSorda, who was Chrysler chief executive during the Daimler era.

Copyright 2008 dpa Deutsche Presse-Agentur GmbH

You May Also Like

Vehicle Quality Trending in the Wrong Direction: JD Power

From cupholders and door handles to ADAS features, reported problems are rising at record levels.

The proliferation of technology in today’s vehicles might be coming at a cost.

According to J.D. Power’s 2023 U.S. Initial Quality Study, the number of problems per 100 vehicles (PP100) has gone up by a record 30 PP100 over the past two years – suggesting that quality is taking a backseat to innovation in the auto industry.

Japanese-Brand Automakers in US: $60.4B in Plants, 2.29M Jobs

New data highlights Japanese-brand automakers’ contributions to the U.S. economy and workforce.

Toyota Transforms Alabama Engine Plant with Clean Energy

Toyota, Toyota Tsusho America and Huntsville Utilities announce 168-acre solar project.

IIHS Strengthens Requirements for TOP SAFETY PICK Awards

Only 48 models qualify for 2023 awards thanks to stiffer requirements for headlights and side crash protection.

Magna Wins GM Battery Enclosures Business 

Magna will supply battery enclosures for the all-new 2024 Chevrolet Silverado EV.

Other Posts

Magna’s ClearView Vision System Comes to Market on Ram Truck

The product combines interior and exterior mirrors, cameras, electronics and software.

Bridgestone Partners with Lamborghini on Supercar Run-Flat

Bridgestone says the Dueler All-Terrain AT002 is the first supercar all-terrain tire featuring run-flat technology.

BASF Color Report: Automotive Color Rainbow is Expanding 

While white and black still win, chromatic colors gain market share around the globe.

Car, Truck & Utility Vehicle of the Year Announced

Winners were selected after hundreds of hours of test driving, research and evaluation.