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Charles Victor, Founder Of Treatment Products, Passes Away

Victor started Treatment Products in 1972 in the basement of his home in Chicago. A regular on many show car circuits in the 70s and 80s, the company grew to become a major manufacturer of customized waxes and polishes in the U.S.

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Charles Victor, a long time member of SEMA and AAPEX, passed away from complications from a stroke on Oct. 7. Victor, who was 82 years old, was the founder of Treatment Products Ltd, a family business that manufactures “The Treatment” brand of car care products.

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Victor started Treatment Products in 1972 in the basement of his home in Chicago. A regular on many show car circuits in the 70s and 80s, the company grew to become a major manufacturer of customized waxes and polishes in the U.S. Victor worked closely for many years with his sons Kenneth and Jeff, who were raised in the automotive industry and who have been growing the company steadily since Charles’ retirement in 2000.

“Charlie” was well-respected in the automotive industry and loved by many; he had a friendly and caring quality that will be missed by many customers and vendors in the automotive industry, as well as numerous friends and relatives.

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Victor is survived by his sons Kenneth, Jeff (Andrea) and his grandsons, Frank and Jake.

Donations in Victor’s honor can be made to The Scleroderma Foundation at scleroderma.org.

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