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In a “Stay at Home” World, Vehicles Still Need to Be Maintained Properly and Regularly

As we approach the one-year anniversary when terms like “lockdown,” “social distancing” and “work from home” became prominent parts of the lexicon, we can begin to take stock in just how much has changed. While the true definition of what the “new normal” will be in a post-pandemic world is still not fully known, it’s

Idle vehicles, arrival of winter highlight importance of key filter maintenance

For many people who have been working from home instead of making the daily commute to the office, there is growing concern regarding the unintended impact the inactivity may have on their vehicle’s dependability. In addition to the delayed maintenance and overall inactivity of vehicles, winter’s arrival adds to the challenges facing millions of vehicle

Know Your Engine When Determining Spark Plug Service Intervals

How much easier and simpler would life be if every problem had a one-size-fits-all solution? Unfortunately, that will never be the case since almost every conundrum must be mitigated via a solution that involves the precise implementation of a diverse set of actions that have to link seamlessly in order to optimize or improve the

Taiwan Excellence Product Launch

TAITRA, the foreign trade promotion council in Taiwan, recently held the “Taiwan Excellence Auto Safety and Lighting Online Product Launch” as a live-stream event on YouTube.

Finding the Right Oil Filter Based on the Driver

There is an array of different vehicles with different purposes on the road, and that is why FRAM® offers a variety of oil filters that accommodate various vehicles and their drivers. The most common types of drivers have a variety of needs, and we identified requirements for three of these groups: the everyday commuter, the

How quality service shops build customer trust

Customer loyalty, and the revenue tied to it, are directly tied to the overall consumer experience that can be summed up in a single word—trust. Trust is an intangible quality that you can only achieve when customer expectations and shop deliverables merge, overcoming the transactional barrier. According to a 2019 study by JD Power &

Aftermarket Supply Chain Challenges Present Untapped Cash Potential

Complex multi-echelon distribution networks and lots of slow-moving items bring aftermarket parts companies big gains from digital supply chain planning. Do you feel squeezed? In the aftermarket parts industry, you’re facing the triple threat of product, supply chain, and service complexity. The pressure is on, and the stakes–and potential rewards–have never been higher. In the

Spotless Spark Plug Sockets Protect Engine Performance

The first thing that comes to my mind when trying to keep an automotive engine running clean is changing oil, but cleanliness goes far beyond lubrication. One of the most essential components for promoting engine life is the spark plug. Spark plugs deliver the electric current from the ignition system in our vehicles to the

Spotting (and Fixing) Common Causes of Engine Misfires

No matter if you’re a vehicle technician or enthusiast, if you’ve worked on a car, chances are you’ve come across an engine misfire before. They can be a real pain, but like most problems, the more you know, the better off you’ll be. From the spark plugs to the ignition coils, many different things can

How Cabin Air Factors into Vehicle Cleanliness

Every surface is getting a thorough cleaning these days. Kitchen counters, doorknobs and even vehicle interiors are subject to regular disinfectant wipe downs. In fact, the CDC has released a list of guidelines for how to properly clean a vehicle’s many surfaces. For hard, non-porous surfaces in the interior of a vehicle, including hard seats,

How to Talk to Customers About Aftermarket Spark Plugs

How many customers are asking for higher performing spark plugs? Maybe the number is only a few, but there are several good reasons for them to explore their ignition options and how metallurgy can impact their engines. It is important to remember that many customers do not understand the benefits different metallurgies can have for

Why Trucks Are The Future Of The Aftermarket Sweet Spot

In the U.S., the average vehicle on the road is almost 12 years old. Light trucks are 18% older than passenger cars, making the average truck 14-15 years old. There are several reasons why the average truck is older than the average car.