Auto Aftermarket Marketing
BOLT ON TECHNOLOGY Launches New Website For Automotive Repair Shops

Changes include easier access to BOLT ON’s full range of products, peer success stories, training programs and calendar of events, the company noted.

S&W Performance Group Launches Newly Revamped Website

The 60-year-old manufacturer of performance components expressed confidence that its “valued customers and vendors will be extremely pleased.”

Purolator Promotion Encourages Motorists To Change Cabin Air Filters

The promotion will run from July 1 through Aug. 31 across the United States and Canada.

Toyo Tires Announces Fourth Annual Automotive Photography Contest

Submissions are due no later than 11:59:59 p.m. Pacific time on Sunday, July 7.

Aeromotive Introduces Summer Rebates Program

The program allows Aeromotive customers to enjoy savings on the purchase of nine legacy items, which include select fuel pumps, bypass regulators, in-line filters and related products.

ClassicCars.Com Launches New Mobile App

The app is designed to bring the full ClassicCars.com experience to mobile users, offering the site’s suite of tools on a new platform.

CRP Automotive Launches New Brand Identity For AAE Steering Components

The new logo is part of a complete branding update for AAE products to further associate the brand as a part of the CRP Automotive family, the company noted.

‘Your Car. Your Data. Your Choice.’ Partners With Clay Millican As Co-Primary Sponsor At NHRA Thunder Valley Nationals

The campaign is a co-sponsor with Parts Plus for the Straightline Strategy Group dragster.

Mitchell 1’s SocialCRM Achieves Google Partner Status

The certification recognizes expertise in managing high-performing Google pay-per-click campaigns, and demonstrated Google Ads skill and expertise by passing assessments and earning certifications through the Google Academy for Ads.

Hot Shot’s Secret Sponsors 2018 Power Wheels Drag Racing Co-Champion Madi Lowther

“Madi Lowther is the defending Power Wheels Drag Racing track co-champion, and is my favorite little sponsored racer in the world,” said Kyle Fischer, director of sales for Hot Shot’s Secret.

Marx Group, Eisbrenner Public Relations Merge To Form Marx Buscemi Eisbrenner Group

The new, combined agency will provide integrated marketing services to automotive, mobility, tech, trucking and consumer goods industries.

NGK Spark Plugs Chosen As Official Spark Plug Of Summit Motorsports Park

“NGK Spark Plugs is a powerhouse when it comes to producing ignition products for cars, motorcycles and more,” said Bill Bader Jr., president of Summit Motorsports Park.