Building On Momentum Of CES 2019, Magneti Marelli Exhibits Award-Winning Smart Corner For Autonomous Driving At NAIAS 2019 

Building On Momentum Of CES 2019, Magneti Marelli Exhibits Award-Winning Smart Corner For Autonomous Driving At NAIAS 2019 

Smart Corner, named a CES 2019 Innovation Awards Honoree in the Vehicle Intelligence & Self-Driving Technology category, integrates autonomous sensors into headlamps and tail lamps to provide automakers with the required functionality for autonomous driving, while maintaining styling aesthetics and world-class lighting performance.

Magneti Marelli is demonstrating its third generation Smart Corner – unveiled last week at CES 2019 in Las Vegas – and connected vehicle technology at the North American International Auto Show (NAIAS) during AutoMobili-D, taking place Jan. 14-17 in Detroit.

Smart Corner, named a CES 2019 Innovation Awards Honoree in the Vehicle Intelligence & Self-Driving Technology category, integrates autonomous sensors into headlamps and tail lamps to provide automakers with the required functionality for autonomous driving, while maintaining styling aesthetics and world-class lighting performance.

Smart Corner can accommodate any sensor an automaker may choose to deploy, including LiDAR, radar, cameras or ultrasonics, as well as advanced, LED-based lighting features like adaptive driving beam (ADB) and digital light processing (DLP). Smart Corner provides a 360-degree view around the vehicle with redundancy. Because the sensors are integrated into existing headlamps and tail lamps, automakers can benefit from a fully calibrated, plug-and-play solution, resulting in a simplified manufacturing process that’s lower cost and lighter weight than alternatives, according to Magneti Marelli.

As an extension of its Smart Corner concept, Magneti Marelli has developed connectivity features that are seamlessly integrated into a test vehicle that will be on display at NAIAS. Technology includes active matrix organic light-emitting diode (AMOLED) displays embedded in the front grille and rear applique to communicate intent to pedestrians, bicyclists and other vehicles; autonomous signaling to communicate to others that the vehicle is in autonomous mode; an interactive exterior virtual assistant that can perform commands for the driver and passengers such as opening the trunk or unlocking the doors when approaching the vehicle; positional advertising using V2X that provides targeted advertising, projected onto the windows, to individuals based on micro-location; and high power projection and film technologies to support the exterior virtual assistant and positional advertising functionality to achieve a viewable, high-quality image from outside and inside the vehicle.

 

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