CHATSWORTH, CA — Autotecnica, a supplier of OEM-quality performance and style accessories, has selected Bob Barker Marketing and Sales (BBMS) as its manufacturer’s rep agency for coverage in 8 southeastern states.

Bob Barker Marketing and Sales has been representing performance and accessory lines in the automotive aftermarket since 1977. In 2001, BBMS merged with the N.A. Williams Co., which now has specialty divisions in every facet of the automotive aftermarket. BBMS concentrates on truck, SUV, performance, sport compact, Jeep specialty and other niche markets that distribute performance, truck and accessory items.

“We are very excited to have Bob Barker Marketing and Sales working for us in the southeastern region,” said Alan Kantor, president and CEO of Autotecnica. “They have been representing some of the best companies since 1977 and we are happy to be joining their roster. They’re out there making things happen and really growing aftermarket businesses. That’s why they came highly recommended by their current clients, and we’re very excited to be going forward with them and expecting great things.”

John Iannotte, vice president of sales and marketing for Bob Barker Marketing and Sales, performance and accessory Div. of N.A. Williams, Co., said his sales team is looking forward to the great opportunities that Autotecnica has to offer their customers.

“With all the different specialty niches that Autotecnica has products for, there are great profits from performance for any distributor that carries the product line,” said Iannotte. “Autotecnica’s R&D, and response to hot categories such as the PT Cruiser, Mini Cooper and automotive collectibles puts this manufacturer in the forefront with the avid enthusiasts of today’s style driven market. Fun products for a fun market makes for a successful venture.”

To learn more about Autotecnica, go to: www.autotecnica.com.

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