Denise Koeth, Author at aftermarketNews

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Denise Koeth

Denise Koeth

As senior contributing editor of Tire Review magazine, Denise writes the magazine’s Marketing Matters column, focused on uncovering fresh, new marketing ideas for tire dealers, as well as helping readers get more out of their existing marketing promotion efforts. She also contributes various cover features and special assignments. Prior to joining Tire Review in 2007, the University of Akron graduate served as feature section writer and news reporter for the Medina Gazette and was a reporter for the Barberton Herald, both located in the Akron area.

Latest From Denise Koeth

Manufacturers Push UHP Summer Tire Segment to the Limits

Tire dealers that are up to speed on features, performance and options will find success with their UHP summer customers.

Aftermarket Performance Parts